What are your views on thought leadership?
Thought leadership has a variety of definitions as is often the case with “buzz words”. What do you think the phrase means? We have adopted the term, however we wanted to get input on how our peers in the industry view the term.
We tend to think of thought leadership as providing ideas and concepts that are both forward thinking / visionary and actionable within a niche. The ideas and concepts can also be built upon by others and the implementation of the ideas and concepts move the industry forward within that niche.
Some examples would include Elon Musk and SpaceX along with Richard Branson and Virgin Galactic. Both the men and their ideas are moving the space industry forward. The same could be said about Elon Musk and batteries — for cars such as Tesla or for homes to store solar energy.